Jacob Miller

Jacob Miller believes that Op Shops aren’t just homes of creativity and uniqueness; they are the backbone of Australia’s social services. With a career spanning over 17 years in the sector, Jacob's passion for Op Shops began at the age of 15, working across Australia and the UK. As a dynamic, professional, and experienced senior leader, Jacob brings unparalleled enthusiasm to operations, strategy, and governance, aiming to transform charity retail spaces, profitability, and customer experience.

As the inaugural Senior Manager for Op Shops at Uniting Vic Tas, Victoria’s largest social services agency, Jacob is a key figure in the industry. They established and chaired the national op shop networks for UnitingCare Australia and Lifeline Australia, demonstrating their commitment to fostering collaboration and innovation within the sector. 

Jacob believes the secret to a successful Op Shop lies in community, creativity, innovative thinking, and celebrating uniqueness. These elements are at the heart of their leadership style, which is guided by the core values of Leadership, Community, Innovation, Pride, and Equity. 

Holding a Bachelor of Theology and qualifications in volunteerism, education, governance, and management, Jacob’s academic background complements their practical experience. This combination equips them with a unique perspective and a comprehensive skill set to drive meaningful change in the charity retail space.

Jacob's colourful and passionate approach, combined with their extensive experience, makes them a true champion of the Op Shop movement, dedicated to transforming these spaces into vibrant community hubs.