Ian Jarratt

Ian’s fellowship report showed that the provision of effective unit pricing would be very beneficial for Australian consumers and the economy by significantly increasing informed consumer choice and it recommended that Australian grocery retailers be required to provide unit pricing for pre-packaged grocery products.

He publicised the results widely and led a campaign to achieve this. Such a system was recommended in 2008 by a national inquiry into grocery prices and national legislation was implemented in 2009.

Since then Ian has:

• Worked continuously to improve, and extend the scope of, unit pricing in Australia and to increase consumer awareness and usage.

• Encouraged and assisted consumer organisations around the world to give higher priority to the provision of effective unit pricing.

• Participated in the development of an international standard (ISO 21041:2018 Guidance on unit pricing) and the USA’s National Institute for Standards and Technology (NIST) Best Practice Guidelines on Unit Pricing.

• Undertaken, and persuaded academics to also undertake, research on unit pricing.